Email & Landing Page Workshop (74 Pages of Strategies and Tactics)

74 slides of practical, proven frameworks that show you exactly how to write landing pages and emails that convert.

You’ll learn:

• How to find your “one big idea” and write offers that actually move people to act
• The 3-step conversion copy process used in top-performing campaigns
• How to apply the Rule of One (one reader, one promise, one offer, one benefit)
• Frameworks like AIDA, PAS, and PASOP rewritten for modern SaaS & service brands
• The exact nurture email sequence flow that builds trust and drives clicks
• Segmentation strategies that triple relevance (and conversions)
• Landing page briefs that map audience awareness to conversion goals

Each slide is designed to help you:

✅ Think like your customer
✅ Write like a pro
✅ Sell without being pushy

You can use these frameworks for:

• Freelance client projects
• Agency templates and audits
• Personal brand or SaaS landing pages
• Training your copywriting or marketing team

What You’ll Get

• 74 slides (PDF) packed with conversion insights
• Landing Page Brief template to plan messaging and offers
• Email Frameworks for nurture, demo, and welcome sequences